Since the UFC became accessible on pay-per-view people have been flocking to several websites to find pirated UFC live stream sites. With every event running $44.95, and $55.95 for HD, it is getting increasingly difficult to purchase UFC events. More and more UFC lovers are resorting to those other sites to be able to watch their favorite UFC fighters.
Zuffa LLC., owner of this UFC, has been very active in its battle against piracy. Zuffa has gone as far as lying subpoenas for Justin.TV and Ustream.tv, popular sites where users can stream their own content; Zuffa has also sued one man who offered UFC streams for $6.99 a piece for $6,000,000. The latest of this swarm of suits from the UFC is just one against Bellator for alleged banning of”trade secrets”.
Rather than trying to destroy these illegal streams, why don’t you attempt and make the service more affordable, therefore increasing the amount of sales? The UFC now offers live stream purchasing from its verified vendors here. The problem is that these sites all still cost at $44.95 reddit ufc stream. Any individual Googling”UFC stream” will encounter an illegal streaming site prior to going to the UFC’s website and then paying the entire $44.95 for your fight.
These UFC stream sites will never be stopped due to the sheer volume of them, not to mention several are hosted in states beyond the U.S.. The UFC can’t stop the companies beyond the U.S., since they have no jurisdiction, unless they pursued a lengthy, money consuming process that wouldn’t result in any positive result.
The NFL, NBA and MLB have all viewed illegal streams as a lost cause. This is part in due to how they earn their money from advertising on big networks like CBS, FOX, TNT and more. Even if there is an illegal stream for one of these sports, the viewer still views the commercials. So, what will the UFC do to turn these streams to its advantage? The most obvious solution is to make the purchase of online UFC stream events available at a discounted rate from their licensed sellers. People, including myself, will be more inclined to buy an event costing $14.99 than $44.95. I am willing to bet they’re more than three times as likely.
Through decreasing the purchase price of their streams, and increasing the volume of revenue, the total income will most likely be greater than that of their present pricing system. The second alternative would be much more difficult. The UFC would need to join with a big network, such as CBS or Spike for their big UFC events and bank on advertisements money generated from commercials. The problem with this idea is UFC events last 2-3 hoursand also commercial breaks viewers might not wish to stick around for the whole show anymore.
In the long run, the UFC is fighting a war against UFC live stream sites it simply cannot win. Zuffa needs to have a new and more practical strategy.